What started as a small pasture and a group of hens has become a business with more than 300 small family farms. Pasture-raised eggs from Vital Farms provide for the people who buy them and the family farmers whose chickens produce them, all while pushing standards forward. Click here to learn about WFM Welfare Standards […]
Quality Standards
Pulling Back the Curtain
Just like with land-based agriculture, there are many different practices used in aquaculture, though consumers often only hear about the ones that have negative impacts. Our strict standards for farm-raised seafood require practices that support healthy marine, coastal, and inland ecosystems. But that’s only part of the story. It’s the people behind the products that […]
Plant-Powered Body Care
Since 1921, Weleda has been promoting a harmonious connection between plants and people. In this piece, we visit one of Weleda’s six biodynamic gardens to see how they grow the plants that power their body care-products, and learn how their sourcing philosophy aligns with Whole Foods Market’s!
Seeds of Change
Nestled in the heart of Costa Rica are the seeds of a new society at EARTH University. Founded in 1990, EARTH University has focused on giving young people from Latin America, the Caribbean, Africa, and other regions an innovative educational approach to solve the world’s greatest problems around food systems. Part of students’ tuition is […]
Growing Up
The Pacific Northwest’s beauty and natural resources have drawn folks to move and live there for centuries, creating a vibrant mix of nature, technology and culture that permeates the region’s communities. NW Farms is part of that vibrant mix. The vertical hydroponic farming company is run by a family whose aim is to provide clean […]
On the Ground
It’s hard to overstate the effect that Denise Breyley has had on the food scene in the Pacific Northwest; from mentoring emerging brands to chasing down all the latest trends, Denise has been an unwavering champion of artisanal, local food. After an illustrious 28-year career at Whole Foods Market, Denise recently retired from her role […]